Announcing a new era of tourism activities
July 11 (THEWILL) – Governor Babajide Sanwo Olu of Lagos State reiterated his administration’s commitment to achieve a solid implementation of short, medium and long term plans in different areas of tourism activities in the state. He assured that in 20 years, the state will be one of the five most attractive destinations for tourists in Africa.
“It will also help to achieve strong execution and implementation of short, medium and long term plans in different fields of tourism activities,” Sanwo-Olu said during the presentation of the master plan and of the state’s tourism policy.
Both documents, which are described as tools for a new era of systematic implementation of tourism activities across the state, can result in increased GDP, better job creation, better quality of life. , among many other advantages.
Sanwo-Olu described the event as proof of the current administration’s commitment to inclusion and partnership with stakeholders, knowing that this sector thrives through public-private partnership and collaboration.
“Our determination to ensure that the production of these documents bears fruit is testament to our sincere intention to improve the lot of Lagosians, promote the ease of doing business, attract more tourists to our national tourism activities and nationals in the center of excellence. “
The event which was recently organized by the Ministry of Tourism, Arts and Culture in collaboration with Sterling Bank PLC took place in Alausa, Ikeja, Lagos.
Continuing, he said: “There are many tourism potentials in Lagos State which have not yet been fully exploited. The need to exploit these untapped tourism potentials necessitated the development of a tourism master plan and policy. With these documents in place, efforts in the tourism sector would now be directed towards six strategic areas which are: Culture and Heritage, Cinema, Art and Entertainment, Business and MICE-Beach and Leisure, Nature and Adventure and others.
The gathering of eminent personalities and distinguished speakers from the tourism, hospitality, film, entertainment, arts and culture sector marked a new narrative in the tourism sector. Considering the fact that not all of these six areas of focus have been fully exploited for economic and tourism value so far, this administration’s determination to focus on them is sure to change the tourism narrative.
The event saw the presentation of awards to certain stakeholders who have greatly contributed to sustainable tourism and the economic growth of the state. They include the renowned artist, chef Nike Okundaye, the organizer of the African travel market Akwaaba, Ikechi Uko and others.
Special Advisor on Tourism, Arts and Culture to the Governor, Mr. Solomon Bonu to the Governor, said: “The ministry has ensured that stakeholders are involved from the start of the compilation and examination of these documents until its final phase. It is a well-known fact that the tourism policy of any nation or state is designed to provide a set of guidelines, rules, direction and facilitate consensus around a specific vision, strategies and goals for a given destination.
“Apart from that, it helps to map or identify a course of action for informed decision making and forms the basis for effective structuring of an organization while providing basic guidance or information on responsibilities. and the use and deployment of human capital.
“It is on this premise that the idea behind the master plan and tourism policy was conceived in order to provide a more holistic approach to the implementation of tourism activities across the state so that there will have uniformity and order in this area. “
According to Bonu, while using the event to unveil the ministry’s plans to train 500 young people from the state’s five IBILE divisions as tour guides, he also said the tour guides in place would complement efforts to domesticate tourism activities in local government. areas. “With this idea, tourists visiting our state would now have a better experience as they would be professionally guided and escorted to all of the state’s tourist sites by locals with local knowledge of their respective communities.”
“In addition to this, the creation of tourism clubs is also envisaged by the ministry in these IBILE areas. Members of these clubs would also help promote our tourist sites. Some of our stakeholders are already in partnership with the ministry in this area to improve the capacity development of our young people with regard to the promotion of community tourism.
“In the same vein, young people would also have access to loan facilities under the Lagos State Employment Trust Fund (LSETF) upon completion of their training.
“In a nutshell, in the same way that the ministry trains creative practitioners as part of its initiative for the creative industry of Lagos State, LACI, tour guides and members of tourism clubs will also be trained to meeting the needs of tourists in all of our tourist sites, obviously, the administration touches all segments of the ministry, from tourism to the arts, culture and entertainment.
But was the Commissioner for Tourism, Arts and Culture, Ms Uzamat Akibinle-Yusuf really convinced that this could be achieved in these specific years?
“I think it’s possible,” she said. “Lagos State in 20 years would be one of the top five urban tourism destinations in Africa and recognized as the face of art in Africa for its multiple creative and innovative tourism products and experiences.”
Regarding the vision, Akibinle-Yusuf said the tourism master plan developed for Lagos State offers a bold and daring vision for Lagos over the next 15 to 20 years. During her tourism mission, she said: “Building on the inherent creativity of the people of Lagos and making the state a vibrant and innovative tourist destination that diversifies the economy, creates jobs in multiple tourism segments and offers the world access to ingenuity and hospitality. inhabitants. “
Objectives: “This will generate tourism income for businesses and government, which will lead to job creation, improve the quality of life of Lagosians and align with the development plans of the state. “
Bonus pointed out that with the public presentation of Lagos’ master plan and tourism policy, another feather has been added to the state’s tourism activities which in the long run will result in better condition and quality. of life for residents of Lagos State.