HCM City shakes hands with EuroCham and VIAGS to promote tourism development | Society
City of HCM (VNA) – The Ho Chi Minh CityVietnam’s tourism department signed cooperation agreements with the European Chamber of Commerce in Vietnam (EuroCham) and Vietnam Airport Ground Services Company Limited (VIAGS) on March 7 to boost tourism in the city.
The agreements are part of efforts to sustainably accelerate the recovery and development of tourism in Ho Chi Minh City and across the country.
Accordingly, HCM City and EuroCham will work together to promote MOUSE (meetings, incentives, congresses and events) and culinary tourism in the city over the period 2022-2024.
Under the agreement, the two sides will strengthen market research, tourism statistics and human resource training activities, while sharing experience in tourism management and operation.
They will expand the direct promotion channel to introduce the city’s image to more European companies and citizens in Vietnam as well as those in foreign countries.
Speaking at the signing ceremony, EuroCham President Alain Cany said tourism is one of Vietnam’s dynamic sectors. Despite the impacts of COVID-19, the sector is recovering, he noted, adding that EuroCham hailed Vietnam’s open-up policies, including visa waiver for European visitors, to promote this process. .
With its role of connecting European companies with their peers in Vietnam, EuroCham hopes to help the city build its research capacity, develop its website, share a database and train human resources, he said. .
Meanwhile, during the period of 2022-2027, HCM City and VIAGS will coordinate to increase the number and quality of tourists in the city, as well as conduct market research and create a tourism brand for the city, attracting thus more MICE tourists.
The two sides will regularly exchange information on the tourism and aviation situation and cooperate in organizing tourism promotion events.
Hoang Xuan Hiep, deputy general manager of VIAGS, said that as Vietnam opens up its tourism sector, the company hopes to help Ho Chi Minh City accelerate its tourism recovery.
Nguyen Thi Hoa, director of the city’s tourism department, said the agreements are important for the city to strongly recover its tourism sector to prepare it for a full opening from March 15./.